Since 2000, PressXchange has been a leading & the go-toB2B Marketplace for buying and selling graphic equipment and services. They provide an up to date classified database of machines for sale, offered by the industry’s leading sellers. More than 170,000 monthly visitors from 180 countries search the equipment, supplies, and services for their printing and packaging business. They focus on generating quality inquiries for the advertisers &ensures the selling of their machines both quickly and profitably.
They wanted to Scale-up their marketplace for sellers from across the globe to make the vendor’s business as convenient as possible.
The client wanted to migrate its existing platform to a modern, flexible, reliable, scalable & cost-effective multi-vendor platform. The merchant and vendors should be able to manage their product listing in various aspects meanwhile they must have different access rights. Also, they wished to enhance the user experience, existing features, performance, improve the product quality, stand out from the competitors and provide clients with the modern, digital services they desired.
The client was facing many problems due to an inappropriate architecture of primary platform database& the legacy-based technology i.e. ColdFusion; an old framework. So, they approached Tmotions to migrate their platform to a latest technology. In addition to this, a long list of enhancements, stability, scalability, performance and maintenance, usability was the challenging factor.Last but not the least, delivering the project in budget constraints and timeline expectations.
TMotionssuggested the NopCommerce Core, ASP.NET based as a choice of platform to rebuild a fully responsive and powerful multi – vendor marketplace. We built a multi – channel, multi – vendore – commerce marketplace for the client. Allowing their third – party manufacturers, vendors to sell their products using this platform.
Also, we redesigned the specification attributes, denormalized the database relationships, converting some of the stored procedures to XML based transactions, and using flat tables to improve the performance significantly. We have Integrated separate modules for product valuation, product wanted and Auctions listing.
On migrating the legacy platform to latest version of NopCommerce tech, it has intensified the User journey & user experience which resulted in maximum lead conversion. Also, the adversities & listing of products were highly optimized. It has significantly improved the higher search ranking & organic visibility by 43,000 visitors per month with 220,000-page views. Over 176,000 people have now registered on pressXchange since 2000, making them one of the biggest print communities on the globe.
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